Internet User Asks:
I hear a lot of Warriors discuss how they are reaching out to thousands of readers through article syndication. The technique seems pretty legit but i still had some doubts.
1) Sites like Ezine Articles have thousands of articles posted everyday. How does one get publishers to post our article on their site/blog?
2) Wouldn’t you rather let search engine visitors come to your site instead of being directed to EZA?
First of all your content does matter a great deal! 2nd do not mass submit to thousands of directories, bad idea!
All your content you want posted on your own site first and foremost. Do not give away your unique and fresh content to anybody. It is yours why not use it, post it on your own site / blog first.
After it is on your site / blog then you want to do some bookmarks, social posting, and pings to get that content seen by people and search engines. Do not syndicate just yet, wait a few days and make sure your content is indexed.
Then you want to go to social media sites such as livejournal and multiply (there are hundreds of these sites) and you want to post what I call half articles. The half article should include at least 1 link in the body and and a read more link leading back to the original on your site.
DO NOT CREATE HUNDREDS OF ACCOUNTS FOR THIS! Only create as many accounts as you can “manually” handle. Which means you should only create 5 – 10 social media accounts on multiply type sites. You want to handle these sites manually and participate in the sites. Every time you post on your site / blog this is the first place you post your half articles.
Once that is done run a few (not many) bookmarks on the social media accounts you created. You do not want to go over-board on bookmarking these sites as you want to build your site and not theirs.
Next on your list you want to make sure you create hubpages and/or squidoo lenses. Create an entire page based around 3 – 4 of your articles. DO NOT ADD ANY SALES PITCHES! Add informative content and engages users and attracts them to your blog / site. squidoo you can feed your rss feed into your lenses that you create. Again a few few bookmarks will not hurt here.
Now you want to locate some top bloggers that are “related” and you want to build a relationship with them. Many will disagree here and think you should just email people, which does work but I personally think it is more beneficial to build a relationship first.
Once you build a relationship with these top bloggers they will have no problem publishing your content any time you want. I know people that I can post on their blogs any time, all I need to do is send a email and say “hey let me post on your blog” and they allow me no questions asked.
This is because I built a relationship with them and they know I am not going to post junk garbage. Building a relationship with 5 or more people in your niche that have related products and services will go way further than any content junk filled article directory that has ads all over your articles!
This is just for starters as there is more to syndication but this should get you up and running. I personally syndicate on 300+ ad free websites.
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